“Every initiative I lead is driven by a commitment to build a world where stories inspire action, investments empower communities, and partnerships create meaningful progress.”
I’m Natasha Mudhar, an award-winning impact investor, strategic advisor, and filmmaker working at the intersection of equity, sustainability, and systems change.
For over two decades, I’ve helped governments, global institutions, and bold founders turn vision into action guided by a deep belief in the power of storytelling to transform culture and capital.
As the founder of The World We Want and The World We Want Studios, I use storytelling to shift narratives, scale solutions, and mobilise movements.
I also lead Sterling Global, a multi-disciplinary consultancy founded by my mother in 1995, which delivers sustainable strategies across business, policy, and purpose.
I’m currently building a digital platform where storytelling becomes a catalyst for investment for innovators.
My personal mission is to drive positive change by blending strategic thinking with creative storytelling, forging unlikely alliances, and championing values rooted in diversity, equity, and inclusion.
“Storytelling is a powerful multiplier – it can influence policy, shift perceptions, and inspire action.”
I come from a long line of resilient women whose courage & sacrifice fuel everything I do.
My work — whether advising world leaders, producing impact-driven films, or building platforms for change — is deeply personal. It’s rooted in a legacy that reminds me daily why equity, storytelling, and opportunity matter.
My great-grandmother was a beloved teacher in Punjab, India. In 1944, she died of tuberculosis — today a preventable disease — because of fear, stigma, and lack of access to care. She passed in isolation, not unloved, but unseen by a world that didn’t know better.
When my grandmother lost her mother at two, her life veered off course — leaving school at ten, married by fifteen. I often ask: what if her mother had lived? What if she’d had choices, support, and education? Today, over 130 million girls remain out of school. Their futures matter. That question drives me.
In the 1960s, my grandparents migrated from India and Kenya to the UK with little more than grit and a dream. Their resilience became our family’s foundation.
My mother, Teji, inherited that fire. In the 1990s, she launched Sterling Global — breaking barriers in a world where women of colour were rarely welcome in boardrooms. She taught me what it means to lead with courage and purpose.
That same spirit drives me — in every story I tell, every system I help shift, every solution I help scale. And through our foundation, I continue our legacy by investing in education and health in India — honouring where we come from while building what comes next.